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Successful Global Distributors Forum 2014


Key selected distributor partners from all over the world attended the event, which was held in Barcelona from 27 to 29 May.

The objective of the Forum, that we organize periodically, is to update distributors in our business strategy in order to align efforts as well as to foster personal relationships between our teams and our distributors. In this edition, we gathered 60 distributor companies’ managers from 34 different countries.

The Forum program included several lectures and workshops where we presented new products, gave technical training, exchanged market information and discussed about the challenges in the different regions. 

This year, we had the privilege to have two external speakers: Wim de Vos, Chief Executive Officer at SPE (Society of Plastics Engineers, the largest global association of Plastics professionals) who talked about innovation in the Plastics industry, and Marten van der Meer of Orr&Boss (a global leading consultancy company), who gave a lecture on the state of the global Coatings industry.

The training sessions were combined with leisure time. As usual, during the social event we awarded the distributors who most increased their sales in our specialty products. Moreover, as 2014 is the year of our 100th anniversary, we also included a special award for the oldest distributor in each area.

The event was very positively valued by all attendees, who stated that it would help them promote and increase sales of Nubiola products in their respective countries. 

Successful Global Distributors Forum 2014

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